ciele athletics

Location: Montreal, Québec
Employment type : Full-time

we are ciele athletics. 

we aim to move people to movement, to connection and to community through considered equipment and exceptional experiences.

we focus on performance and protection. designed for athletes and adventurers of all kinds.

everybody run.

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OPPORTUNITY

We’re seeking a Marketing operations & integrated marketing manager to join our team as we enter an exciting next stage of growth at Ciele Athletics.

This is a brand-new role at Ciele. In this role, you’ll set the go-to-market rhythm for the entire organization, and own channel marketing execution for our wholesale partners, distributors, and our espace|MTL flagship. This role exists to create clarity and visibility across every team that touches a launch, what's going out, when, through which channels, and what needs to happen first. You partner across brand, creative, digital, retail, e-commerce, product, and global distribution to ensure campaigns land cleanly, data is trustworthy, workflows are efficient, and marketing investment is transparent and measurable. You bring structure without killing momentum, creating shared visibility into how work moves, how decisions get made, how tools get used, and how results get understood.

KEY RESPONSIBILITIES

Go-to-Market Operations

• Design and own Ciele's GTM calendar: the system of record for what's launching, when, through which channels, and with what dependencies
• Set the planning cadence: weekly and seasonal rhythms that give cross-functional teams clarity without bureaucracy
• Build the GTM operating model from the ground up: launch tiering, prioritization frameworks, briefing standards, and decision rights
• Establish clear ways of working across brand, digital, retail, e-comm, and product: who owns what at different stages of the GTM process, when decisions are needed, and what done actually looks like
• Own campaign workflows end-to-end, from brief to launch to post-mortem, across all channels
• Own & project manage the sell in tools for wholesale and distributors (eg. Catalog, PK tools)
• Define KPI standards, own tracking hygiene, and deliver a consistent reporting cadence that supports real decisions — not just documentation
• Manage budget tracking across current and future year investment needs, and own agency and vendor coordination tied to campaign delivery
• Elevate planning discipline across the team — coaching and modeling what great operational execution looks like, and helping others get there
• Building scalable playbooks for seasonal moments and product drops, so execution is consistent across teams and time

Channel Marketing

• Own the marketing strategy and execution for wholesale, Distributor, and DTC; seasonal sell-in support, co-op campaigns, in-store fixtures, and partner-facing assets, etc.
• Decide how Ciele shows up at retail: what tools, assets, and programs partners get, and what standards they're held to
• Build scalable retail playbooks for key seasonal moments so execution is consistent across accounts and geographies
• Be the main marketing point of contact for our global sales team, a true partner, not a service provider
• Align marketing support with commercial objectives and priorities for our DTC and key wholesale partners
• Deepening alignment with our global distribution partners and commercial teams so execution is coordinated, adaptable, and brand-consistent everywhere we operate

REQUIRED SKILLS & EXPERIENCE

• 5 years+ of experience in marketing operations, brand operations, or channel marketing, ideally in running, outdoor, and/or sporting goods, consumer product brand environment.
• Experience managing and/or maintaining go-to-market
• Direct experience with wholesale and/or retail channel marketing: co-op programs, sell-in support, in-store execution, partner asset management
• Excellent project management and prioritization skills to drive visibility, accountability, and on-time delivery
• Highly organized and detail-oriented, comfortable juggling multiple priorities against tight deadlines and within resourcing constraints
• Strong working knowledge of the marketing process end to end: from brief through launch to post-mortem, across channels and cross-functional teams
• Familiar with creative and production workflows and skilled at planning around timelines, approvals, and dependencies
• Bilingual (English and French)
• A genuine interest in running, outdoor, or activewear culture is a strong plus.

B Corporation

as a certified B Corporation, we hold ourselves to the highest social and environmental standards. it’s important to us that everyone on the team considers the impact of their decisions on the environment, the communities, the employees, and the customers affected. since 2014, we’re committed to building the best products using the most responsible methods available to us. we all share the responsibility to continuously strive to do better in every aspect of our business, from product development, to supply chain partners, employee wellbeing and community action. 

we are committed to diversity, equity and inclusion. ciele athletics is an equal opportunity employer and does not discriminate against any employee or applicant based on race/ethnicity, gender, sexual orientation, socioeconomic background, immigration status, religion, status as a veteran or as an individual who was formerly incarcerated. 

All candidates are invited to submit their CV and a cover letter to the following address: career@cieleathletics.com. We welcome applications in both French and English.

Location: Montreal, Québec
Employment type : Full-time

we are ciele athletics. 

we aim to move people to movement, to connection and to community through considered equipment and exceptional experiences.

we focus on performance and protection. designed for athletes and adventurers of all kinds.

everybody run.

---

OPPORTUNITY

We’re seeking a Digital Marketing Specialist to join our team as we enter an exciting next stage of growth at Ciele Athletics.

This is a brand-new role at Ciele. In this role, you’ll set strategy for, plan, and execute marketing across our owned and paid digital channels. You'll own email and SMS end to end, performance marketing, web, and affiliate, and act as the connective tissue across marketing and ecom teams turning channel data into a clear point of view on what to do next. You'll work with a small, cross-functional group (communications, creative, ecommerce, marketing ops) to get things done, and you'll have real ownership over how digital marketing runs at Ciele from day one.

If you’re passionate about digital channel performance, run with us.

KEY RESPONSIBILITIES

Email & SMS Marketing

• Own email and SMS end to end: writing and building campaigns and newsletters, then handling segmentation, QA, and scheduling, including responsive template development and automated, trigger-based lifecycle flows.
• Run a continuous A/B testing program (subject lines, layouts, copy) and monitor performance (open rate, CTR, conversion, unsubscribe rate) to grow the subscriber base and drive results.
• Keep the brand compliant (CAN-SPAM, CASL, GDPR) and current on best practices and emerging tools, including AI.
• Partner closely with Brand, Creative, Merchandising, and Comms to ensure timely, cohesive, and brand-aligned campaign launches.

Performance Marketing, Web & Affiliate

• Own performance marketing strategy and execution across paid social (Meta, TikTok, Pinterest), paid search (Google), and other paid channels, managing a lean, multi-channel budget hands-on to hit CAC, ROAS, and revenue targets, and reallocating spend around seasonal priorities.
• Manage the affiliate and partnerships program end to end.
• Oversee the marketing performance of our ecommerce sites (Canada, US, and Intl): landing pages, conversion rate optimization, on-site merchandising, and web/dev coordination.
• Set up and maintain tracking and attribution (GA4, pixel/conversion APIs, UTM taxonomy), and manage relationships with agencies, freelancers, and platform reps as needed.

Content Direction & Channel Guidance

• Define what content is needed to support marketing objectives, write the brief, and set expectations for volume, focus, and messaging priorities with Marketing Ops, Creative, and Comms.
• Give partners clear, ongoing direction on what's working, what isn't, and how content should evolve, keeping everything tied to campaign goals, customer needs, and performance.

Strategy & Performance

• Define the strategy and role for each digital channel (email, web, paid, affiliate, social), and set realistic KPIs and quarterly priorities aligned with business goals.
• Consolidate performance insights across channels into clear, actionable recommendations, and present monthly updates to leadership (what worked, what didn't, and what's next.)
• Continuously evolve the approach based on results, customer behavior, and competitive activity, reallocating investment and closing any gaps in campaign support.
• Keep every digital channel working together as one coherent story, not a set of disconnected campaigns.

REQUIRED SKILLS & EXPERIENCE

• 3–6 years of experience in digital or performance marketing, ideally in ecommerce, DTC, or a small/growing consumer brand. You know what it's like to build something without a big team or budget behind you.
• Hands-on experience owning email/SMS programs end to end in a platform like Klaviyo, Attentive, or similar, including responsive template development, segmentation, and lifecycle automation.
• Strong copywriting skills: comfortable writing compelling, on-brand email and newsletter content, from subject lines to body copy
• Hands-on experience managing paid social and paid search campaigns, including budget ownership and platform-level optimization.
• Familiarity with affiliate marketing platforms (e.g., Avantlink) and program management.
• Working knowledge of Shopify (or comparable ecommerce platform) and basic web/CRO principles.
• Strong analytical skills: comfortable in GA4, spreadsheets, and platform reporting, with a track record of turning data into clear recommendations and presenting results to leadership.
• Comfortable setting direction and building processes from scratch in a small, resource-conscious environment.
• Excellent project management and prioritization skills; able to juggle multiple channels and deadlines independently.
• Bilingual (English and French) both written and spoken
• A genuine interest in running, outdoor, or activewear culture is a strong plus.

B Corporation

as a certified B Corporation, we hold ourselves to the highest social and environmental standards. it’s important to us that everyone on the team considers the impact of their decisions on the environment, the communities, the employees, and the customers affected. since 2014, we’re committed to building the best products using the most responsible methods available to us. we all share the responsibility to continuously strive to do better in every aspect of our business, from product development, to supply chain partners, employee wellbeing and community action. 

we are committed to diversity, equity and inclusion. ciele athletics is an equal opportunity employer and does not discriminate against any employee or applicant based on race/ethnicity, gender, sexual orientation, socioeconomic background, immigration status, religion, status as a veteran or as an individual who was formerly incarcerated. 

All candidates are invited to submit their CV and a cover letter to the following address: career@cieleathletics.com. We welcome applications in both French and English.

Location: 1630
Rue Notre-Dame Ouest, Montreal, Quebec

Reports to: Retail manager

Schedule: Part time 10-24 hours a week

We are Ciele Athletics. We aim to move people to movement, to connection and to community through considered equipment and exceptional experiences.  We focus on performance and protection. Designed for athletes and adventurers of all kinds. everybody run.

OPPORTUNITY

We are looking for a Client
Experience Specialist to join the dynamic and inclusive team at espace|MTL.
espace|MTL is the flagship store of Ciele Athletics, ground zero for anyone
looking to discover running, its community, as well as our brand’s products and
experiences in a boutique environment. the adjoining community space will give anyone with an interest in running a chance to meet
and experience running and the many facets of its dynamic community through
regular meet ups and events. If you are
passionate about customer service, attentive to detail, and driven by a genuine
interest in technical products, come run with us. We are looking for a curious and engaged individual who enjoys collaborating, building authentic connections, and understanding the
“why” behind things. Someone who is interested in technical products,
innovation, and the overall experience we offer. As the first point of contact
for the company, you will play a key role in creating exceptional experiences
by supporting and guiding our community in everything related to Ciele Athletics.

 PRIMARY RESPONSIBILITIES

·      Work collaboratively
with the store team and foster an inclusive work environment.

·      Provide the best
customer experience to everyone visiting espace|MTL.

·      Support customers
based on their needs in an enthusiastic, authentic, and welcoming manner,
ensuring we meet their expectations.

·      Share knowledge and
educate customers about the products sold in the store.

·      Complete sales
transactions, returns, and exchanges, including refunds and store credits.

·      Receive and process
new products; restock the space when needed.

·      Propose solutions to
any issues that may arise throughout the day.

·      Share feedback with
the espace|MTL team to support continuous improvement of workflow and existing
processes.

·      Ensure products are
presented in a way that meets our highest visual merchandising standards.

·      Consider social and
environmental impact in all decisions made.

REQUIRED
SKILLS & EXPERIENCE

·      Bilingual (French and
English) with excellent verbal communication skills in both languages.

·      Experience working in
a customer service environment (an asset).

·      Ability to stand and
move for extended periods, up to 8 hours.

·      Ability to regularly and safely lift boxes weighing up to 30 lbs.

 Availability: Work schedules may vary; you must be available to work
mornings, afternoons, evenings, and weekends.

general profile

·       you have a curiosity about running.

·       you love playing outside, being active.

·       you appreciate exceptional customer service and recognize what that involves.

·       you have excellent communication and interpersonal skills. you’re a people person.

·       you are comfortable learning to navigate new technology and platforms.

·       you genuinely enjoy helping others and you approach problems with curiosity and
enthusiasm.

·       you are organized, self-motivated and efficient.

·      you hold yourself and your environment to high social and environmental standards.

B Corporation

As a certified B Corporation, we hold
ourselves to the highest social and environmental standards. It’s important to
us that everyone on the team considers the impact of their decisions on the
environment, the communities, the employees, and the customers affected. Since 2014, we’re committed to building the best products using the most responsible
methods available to us. We all share the responsibility to continuously strive
to do better in every aspect of our business, from product development, to supply
chain partners, employee wellbeing and community action. 

We are committed to diversity, equity
and inclusion. Ciele Athletics is an equal opportunity employer and does not
discriminate against any employee or applicant based on race/ethnicity, gender,
sexual orientation, socioeconomic background, immigration status, religion,
status as a veteran or as an individual who was formerly incarcerated. 

All candidates are encouraged to send a
cv and introduction letter to career@cieleathletics.com

Location: 1630 Notre-Dame West, Montreal, Québec
Reports to: product manager
Employment type : Full-time, on site, permanent

we are ciele athletics. 

we aim to move people to movement, to connection and to community through considered equipment and exceptional experiences.

we focus on performance and protection. designed for athletes and adventurers of all kinds.

everybody run.

---

OPPORTUNITY

We are looking for an assistant designer to support the development of our technical apparel and headwear collections. This person will actively contribute to the product creation and development process in collaboration with the design team.

This role is suited for someone who is organized, curious, and detail-oriented, with strong product knowledge and a keen interest in technical design, materials, colors, and finishing details. You enjoy both the creative aspects and the more technical and operational follow-ups related to product development.

KEY RESPONSIBILITIES

• Support the design team in developing technical apparel and headwear collections.
• Create, update, and organize tech packs in collaboration with the product team.
• Participate in the development of trims, artworks, product details, and packaging elements.
• Support the maintenance and organization of fabric, color, and product reference libraries.
• Assist in preparing presentations, documents, and tools related to collection development.
• Support the Product Manager with development communications and follow-ups.
• Participate in fittings, prototype reviews, and product development follow-ups as needed.

REQUIRED SKILLS & EXPERIENCE

• Education in fashion design, industrial design, or a related field.
• 1 to 3 years of relevant experience in a similar role.
• Strong interest in technical apparel and accessories, particularly headwear and performance apparel.
• Strong sensitivity to colors, materials, and design details.
• Detail-oriented with a rigorous approach to work.
• Organized, self-motivated, and able to manage multiple priorities simultaneously.
• Strong communication skills in both French and English.
• Sewing skills are considered an asset.
• Knowledge of programs and software such as Adobe Illustrator, Adobe Photoshop, Microsoft Office, and/or Google Workspace. Experience with a PLM system is considered an asset.

B Corporation

as a certified B Corporation, we hold ourselves to the highest social and environmental standards. it’s important to us that everyone on the team considers the impact of their decisions on the environment, the communities, the employees, and the customers affected. since 2014, we’re committed to building the best products using the most responsible methods available to us. we all share the responsibility to continuously strive to do better in every aspect of our business, from product development, to supply chain partners, employee wellbeing and community action. 

we are committed to diversity, equity and inclusion. ciele athletics is an equal opportunity employer and does not discriminate against any employee or applicant based on race/ethnicity, gender, sexual orientation, socioeconomic background, immigration status, religion, status as a veteran or as an individual who was formerly incarcerated. 

All candidates are invited to submit their CV and a cover letter to the following address: career@cieleathletics.com. We welcome applications in both French and English.